Built for people who
take recovery seriously.
The Muscle Rub was born from a simple frustration: every muscle product on the shelf was packed with synthetic chemicals, hollow ingredients, and vague claims. We set out to build something different — a formula you can actually trust.
10+
Years of botanical research
Our Mission
Recovery should be
natural, not chemical.
"Clean formulas, transparent sourcing, and results you can feel."
We built The Muscle Rub because we were tired of muscle products loaded with synthetic fillers and questionable chemicals. Nature already provides everything needed for genuine recovery — our job is simply to harness it and put it in a jar you can trust.
Clean Sourcing
Every botanical is responsibly harvested and third-party tested for purity before it touches our formula.
Clinically Inspired
Our formula draws on decades of sports medicine research to target the root cause of muscle discomfort.
Zero Compromise
No fillers. No synthetic fragrances. No shortcuts. What goes in the jar is exactly what belongs there.
The Journey
Our Story
Richard Ricketts founds Nature's Ultra, pioneering clean hemp wellness products.
Nature's Ultra grows to 500,000+ customers across the US — establishing clean-label trust.
Development begins on a professional-grade topical muscle formula for athletes and active people.
After 2+ years of R&D, The Muscle Rub launches with 12 active botanical ingredients.
Over 2,400 verified 5-star reviews. Trusted by coaches, athletes, and physical therapists nationwide.
2,400+
Verified Reviews
4.9
Average Star Rating
30-Day
Money-Back Guarantee
500K+
Customers Helped
Leadership
Meet Our CEO
Richard Ricketts
Original Founder of
"Nature gave us everything we need for recovery. My job was simply to listen, learn, and put it in a jar."
— Richard Ricketts, CEO & Founder
Richard Ricketts has spent over a decade at the intersection of natural wellness and sports performance. As the original founder of Nature's Ultra — one of the most trusted names in wellness — he pioneered the use of clean, responsibly-sourced hemp extract in everyday recovery products. His mission: a product that works with the body, not against it, using ingredients your grandmother would recognize.
10+
Years in natural wellness
500K+
Customers helped
3
Industry awards
Richard Ricketts
CEO · TheMuscleRub.com
"Pure ingredients. You can feel the results."
— Edward Morre, Verified Buyer
"I've tried every muscle rub on the market. This is the only one that actually works through a tough training block. My athletes swear by it."
Marcus T.
CrossFit Coach
"After long runs, my legs used to ache for days. The Muscle Rub has cut my recovery time in half. I won't run without it in my bag."
Sarah L.
Marathon Runner
"As a PT I'm very selective about what I recommend to patients. The ingredient list is clean, the results are real, and the quality is exceptional."
Derek W.
Physical Therapist
As Featured In
Ready to Feel the Difference
Try it risk-free for 30 days.
Every jar is backed by our full money-back guarantee. If it doesn't deliver, we make it right.
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